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Networking Tips
Earlier this year I had my first networking call with a LinkedIn connection and I was really nervous. Am I crazy? What sort of questions...


Create Content Pillars
Do you ever struggle to create social media or other digital content like blog posts? Have you ever been so busy handling other aspects...


Using CRM Technology
As a business owner, organization, or brand, it's important to develop a strong customer relationship management system. This might sound...


What Is Content Marketing?
Marketing is rapidly changing industry full of various branches. From traditional marketing channels like radio and television to new age...


What is Social Responsibility?
In recent years, you may have heard companies are dedicating more time to building their social responsibility and highlighting how they...


Spotify Wrapped Marketing
No one does marketing quite like Spotify! For the past 48 hours, I bet your newsfeed has been FULL of Spotify Wrapped posts—just like...


Holiday Marketing
Marketing comes in all forms: videos, social media, radio ads, magazines—to name a few. During the holidays, brands and businesses take...


Develop Soft Skills
Have you ever felt like you're not qualified for a position because you don't have enough skills—or the "right" skills? Chances are...


The Value of Testimonials
After completing a project or service for a client, do you follow up with them? Do you know how your communication and interactions...


Emoji Insights
Is there any rhyme or reason to the emojis we use most often? Can emojis enhance or diminish our message? For World Emoji Day on July...


6 Marketing Keywords
Whether it's online or offline, the marketing industry is incredibly vast. Social media marketing, email marketing, and digital marketing...


Cross-Channel Marketing 101
How often do you find yourself scrolling through one social media feed before getting caught up—or even bored—before switching to your...


Repurpose Your Content
Do you remember having writer's block trying to start or finish an essay in school? Sometimes that creative block happens for marketers,...


How To Use Case Studies
Does your portfolio include case studies? Whether it's a design portfolio, marketing portfolio, or another portfolio, it's crucial to add...


How To Unplug As A Marketer
What are you looking forward to most this summer? Many of us are excited about a fun vacation out of town, weekends at the pool, or no...
SNAPSHOTS OF BAYLEIGH'S LIFE

























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