brand deals | BayLeigh Routt

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I'm making a change, the digital way.

Clear Coca-Cola glass bottle on a neutral surface with a blurred, bokeh background. The text "Coca-Cola" is visible on the bottle.

Clear Coca-Cola glass bottle on a neutral surface with a blurred, bokeh background. The text "Coca-Cola" is visible on the bottle.

Coca-Cola Rethinks Smartwater Marketing with Aniston’s Return

Jennifer Aniston returns to star in Smartwater’s latest campaign, blending celebrity appeal, data-driven strategy, and creative storytelling across digital, social, and out-of-home channels. 💧

Many Spalding basketballs closely packed together, some reflecting light. Bold text and logos visible. Predominantly orange hue.

Many Spalding basketballs closely packed together, some reflecting light. Bold text and logos visible. Predominantly orange hue.

March Madness Marketing Magic

From influencer partnerships to viral trends, learn how brands can connect with millions of viewers and elevate their campaigns in March. ⭐️

NIL Deals and the New Power of College Athletes

NIL Deals and the New Power of College Athletes

NIL Deals and the New Power of College Athletes

Discover how Carson Beck earned $10 million through NIL deals and what this means for the future of college athletics. 🏅

The A’One is More Than a Sneaker

The A’One is More Than a Sneaker

The A’One is More Than a Sneaker

WNBA star A’ja Wilson launches her first Nike signature shoe, the A’One, in a bold pink color way with a stylish apparel collection. 💖

SNAPSHOTS OF BAYLEIGH'S LIFE

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