Amazon | BayLeigh Routt

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I'm making a change, the digital way.

Close-up of Apple and Amazon logos on illuminated devices, set against a moody dark background with purple and blue lighting.

Close-up of Apple and Amazon logos on illuminated devices, set against a moody dark background with purple and blue lighting.

The Subtle Revolution of Amazon’s Rebrand

Discover how Amazon’s first brand refresh in over 20 years introduces new fonts, colors, and a smart logo-generation system to unify over 50 sub-brands under one modern, scalable identity. 🤖

SNAPSHOTS OF BAYLEIGH'S LIFE

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